AA Life Insurance
Director: Vicki Leopold
DOP: Stephen Langdon
Photographer: Vicki Leopold
Producer: Sophie Bloomfield
AA Life Insurance
Director: Vicki Leopold
DOP: Stephen Langdon
Photographer: Vicki Leopold
Producer: Sophie Bloomfield
![](https://images.prismic.io/reload-web/4e4a0568-1f48-4fd7-8863-85c5e13cdfb3_AA_Muri_dsc09800.jpg)
![](https://images.prismic.io/reload-web/18e93984-290a-4091-a88b-21995420f354_AA_Muri_dsc00086.jpg)
![](https://images.prismic.io/reload-web/35118ef1-280a-424f-877f-8751d453a780_AA_Muri_dsc00217.jpg)
![](https://images.prismic.io/reload-web/bdecd5dc-243f-407d-97ff-864d309a0a4e_AA_Muri_dsc00487.jpg)
![](https://images.prismic.io/reload-web/c0999cff-7631-4785-a811-167dc310f18a_AA_Muri_dsc00063-2.jpg)
![](https://images.prismic.io/reload-web/1e7971a3-7c39-4aa1-b864-7dc33c0c18b9_AA_Muri_dsc00283.jpg)
Director: Vicki Leopold
DOP: Stephen Langdon
Photographer: Vicki Leopold
Producer: Sophie Bloomfield
Creative Director: Wayne Pick
Agency: Quantum Jump
Client: AA Life Insurance
In May 2022, ReloadPictures and their nimble production team of seven traveled, sans agency & client, to meet Muriaroha Paekau-Richards and her whānau at their papakāinga in rural Ōtorohanga, Waikato. There, the team worked with a sensitive intimacy to authentically capture Muri with her whānau and to share her advocacy for the importance of life insurance, for every Kiwi.
Moe mai rā Muri.