When we were approached to work with authentic road workers and tell the story of CONAN, the self coning truck, we knew very little about the danger our road workers face on a daily basis. What we learned was shocking, road workers are regularly hurt and can even lose their lives on the job, their jobs are that dangerous. With road workers safety a priority, Traffic Safe New Zealand are the first traffic management company in New Zealand to put worker safety first and bring self coning trucks into New Zealand. Their motto, 'Everyone Home Safe, Everyday!

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With road workers safety a priority, Traffic Safe New Zealand were the first traffic management company in New Zealand to put worker safety first and bring self coning trucks into New Zealand in early 2024. Their motto, 'Everyone Home Safe, Everyday!

As noted by Teagan, Traffic Safe Crew Supervisor..

"We have to deal with people driving fast, people getting hit! We've had shoulders dislocated, ribs crushed, real tough hospital stuff."

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So, with an intimate and nimble team, Reload shot over one full day at the Fantail & Turtle in Smales Farm - which had generously donated space for the project. Considering four in five Kiwis know someone with dementia, it was no surprise that this subject matter brought together a very commited team behind the scenes. With Vicki's knack for creating compelling storytelling from quaint human moments and Stephen's soft yet technical eye for detail - the results speak for themselves.

A special thanks from the team and crew at Reload to our stars of the project; Janie, Dave, Jeff, Davey, Tegan, Kross, Rachel, and all the Traffic Safe team!

Check out the whole project here.